For the Win by Kevin Werbach and Dan Hunter is about gamification, which is using the elements of game design in a non-game context. In For the Win, Kevin Werbach and Dan Hunter argue persuasively that game- makers need not be the only ones benefiting from game design. Werbach and. By Dan Hunter, Kevin Werbach. ISBN ISBN Take your enterprise to the subsequent level—for the win.
|Genre:||Health and Food|
|Published (Last):||16 June 2011|
|PDF File Size:||8.46 Mb|
|ePub File Size:||4.58 Mb|
|Price:||Free* [*Free Regsitration Required]|
Grate book if you want to learn the basics of gamification from conceptualization to implementation. Take your business to the next level— for the win Millions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales each year.
However, the whole thing remains a little bit fuzzy.
Preview — For the Win by Kevin Werbach. The careful and fod construction of these games is built on decades of research into human motivation and psychology: Chapters are handled like game levels, but that is all.
For the Win (Audiobook) by Kevin Werbach, Dan Hunter |
You said something about an entry-level position? Researchers have found th This very concise book gives a quick but solid introduction to the world of gamification.
It’s a recomanded resourece on the subject. The careful and skillful construction It also offers an explanation of when gamifying makes the most sense and a 6-step framework for using games for marketing, productivity enhancement, innovation, employee motivation, customer engagement, and more. Ryder Carroll Narrated by: I felt there wasn’t much ‘meat’ to this audio book.
For the Win
Gamification has been defined as use of game elements and game-design techniques in non-game contexts. The authors conclude a chapter by advising that gamification be implemented in a socially beneficial way werbaxh. Nowadays every organization or business runs into a myriad of problems as business models become increasingly more complex.
If you want a deeper understanding go to castronova sythentic worlds that are more deep If you want a deeper understanding go to castronova sythentic worlds Wn expect to learn to gamify your business by reading it but you will learn the concepts. Paperbackpages. Jan 29, Ganesh Sree rated it really werbzch it. Tell him about the quotes! The new era of gamification and human-focused design optimizes for motivation and engagement over traditional function-focused design.
For the Win by Kevin Werbach
Kevin WerbachDan Hunter. Leaderboards need to be used with care. Game designers should, for instance, try to decouple these ideas from the foor.
The careful and skillful construction of these games is built on decades of research into human motivation and psy Take your business to the next level— for the win Millions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales each year. Even more – the book is not outdated, as it is the case with many tech- Introductory courses or books are mostly boring – after all, usually you know a bit about the subject from your general knowledge and experience, and it is just annoying to read the basics.
Basic concepts but narration is robotic the book is talking about fun and gamification roots, but is boring. You just have to decide which concept to use, hhe gamification is deemed the right way to go. I found that the main strength of this book to be its quality of writing, which combines ingeniously the academic treatment wernach the topic thorough, analytic, prescriptive with the generally light flavor of the topics.
Jane McGonigal Narrated by: This is THE book on gamification Grate book if you want to learn the basics of gamification from conceptualization to implementation.
Globalization and advances in communication and technology, all add up to creating unique opportunities but also new challenges that are not easy to solve applying the old tested methods. IDEO, the widely admired, award-winning design and development firm that brought the world the Apple mouse, Polaroid’s I-Zone instant camera, the Palm V, and hundreds of other cutting-edge products and services, reveals its secrets for fostering a culture and process of continuous innovation.
The author clearly has a passion for the subject matter and games in general which shines through and facilitates delivery of the important concepts of Gamification and how Gamification techniques may be applied to serious challenges in the world and in business.
To his astonishment, Bullet Journaling is now a global movement. Unfortunately, I may not have picked up a winning book of the bunch. Feb 04, Christophe Addinquy rated it it was ok Shelves: I read this book while taking a Coursera tbe on gamification with half of the author team, Kevin Werbach. Jan 30, Graham Herrli rated it did not ghe it Shelves: Feedback in gamification is important motivating factor.
Alongside example success stories, there are reports of systems which didn’t meet their aims whether through bad design or bad timing. Be careful when using ffor.